Hello! I'm Jackie Choy

Let's Connect

I've always loved being a massage therapist and cosmetologist, but when I encountered web design, front-end development, and graphic design, something just clicked—my mind lit up in a way I never expected. It combines structure and creativity all in one for me.

projects

graphic design | typography

Book Cover Design

  • icon of a pencil Sketched and explored multiple cover ideas for three chosen stories
  • icon of a goal Selected the strongest final design for each story
  • icon of a paint pallette Refined the chosen designs into a unified visual style
  • icon of a virus Ensured the set feels connected while letting each cover stand on its own
Explore the Covers
Book Cover Triology
JKC Wellness landing page
Branding & Identity | Web Design & Development

JKC Wellness Hawaii

icon of a pencilBuilt unified brand identity and digital design
icon of a goal Mapped user needs and organized content and structure.
icon of a paint pallette Explored visuals through hands-on testing of color, typography, and iterative design.
icon of a virus Focused on core design skills, designing for users, and using current web tools to solve today's design problems.

See the Business Refresh
JKC Massaging
APP UI Design & Prototyping

Guided Massage

icon of a pencil Did user research, plan the content and structure, and sketch basic layouts.
icon of a goal Perform a series of tests and visual explorations.
icon of a paint pallette Went through multiple rounds of iterative design revisions.
icon of a virus Create a custom design system and high-fidelity mockups that best meet the project's requirements.

Explore the App
Salzburg Bull Logo
Logo Design

Salzburg, Austria

icon of a magnify glass Researched the city's culture and attractions
icon of a light bulb Used those insights to develop concepts for the city's logo
icon of a pencil Sketched and refined logo ideas
icon of multiple devices Created a visual identity that feels welcoming and memorable

Why the Bull?
Logo (Re)Design

Fancy Fresh Food Shop

icon of a location Selected a small local business for a logo refresh
icon of a light bulb Explored a range of ideas
icon of sparkles Refined the final design so it feels stronger and more memorable
icon of multiple devices Ensured the design is flexible enough to work across business cards, signage, and other brand materials

Learn About the (Re)Design
Fancy Fresh Food Shop Logo
Web Design

Art Tent Studio

icon of a magnify glass Researched the business and its audience
icon of a paint pallette Sketched multiple wireframes and iterated on ideas
icon of a paint pallette Improved visual appeal
icon of a pencil Enhanced overall user experience
icon of a goal Landed on a modern, welcoming layout suited to showcase offerings

Experience the UX
Art Tent Studio
Front-End Development

Fit For A Goddess

icon of a magnify glass Researched the business and its audience
icon of a paint pallette Sketched multiple wireframes and iterated on ideas
icon of a paint pallette Improved visual appeal
icon of a pencil Enhanced overall user experience
icon of a virus Focused on core design skills, designing for users, and using current web tools to solve today's design problems.

Experience the UX/UI
Fit For A Goddess